Tag: Healthier
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Tony's Talk - Make your Fish far healthier with Whitley's Pulse Batter
Tony's Talk - Make your Fish far healthier with Whitley's Pulse Batter...
Pulses are widely recognised for containing high levels of protein, fibre, essential vitamins and minerals. They are also extremely valuable to Farmers for they replace nitrogen in the soil reducing the need for artificial fertilisers whereas other crops take nitrogen out of the soil.
Traditionally our Trade has cooked fish very healthily by steaming it and retaining all its inherent nutrients within its fried batter coating. Whereas grilling fish can lose many of these benefits for they can drift away during cooking.
To further improve the advantages of battered fish during the 1980’s we sought to reduce the level of oil absorption during frying. We tried many proprietary starches and natural gums that purported to do exactly this. Many showed a degree of improvement but at a cost that would have made our batters totally uncompetitive.
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The Lite-Bite - Your Meal, Your Way
The Lite-Bite concept was developed to offer an alternative portion size of Fish & Chips to help attract more people to consider eating fish & chips. It comes at a time when there has been an increase in the amount of publicity surrounding fast food and portion sizes. The Lite-BITE is a controlled meal size but you can still enjoy the nation’s favourite takeaway, fish & chips. The largest independent research project into the Fish & Chip market was conducted by Seafish with the aim of raising the profile of the nation’s most savoured meal and to support Fish & Chip shops in understanding menu options.
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